Episode 179. Water pollination that does not dry out.
Senior Vice President Shin-Hyun, who is in charge of World Telecom’s U.S. subsidiary, asked me.
“To what level can I expand it?”
“The next step is to build the infrastructure to cover the entire state of California. It takes too long to set up a base station step by step, so you can start working in major cities at the same time, just like you did in Korea.”
Executive Vice President Lim Chan-kyung, head of the marketing department, displayed the monthly sales performance data on the screen.
“From now on, I will report the results of May. After the exclusive launch of the D phone in January, the number of subscribers increased by 3 million in 4 months, and the market share nearly doubled to 21.2%. We beat RG Telecom and climbed to 3rd place, and we are only 5% different from 2nd place KTT, so it looks like we can beat the 2nd place by the end of this year.”
“As expected, the market share is rising smoothly. How are your competitors doing?”
“We are defending our market share by investing huge subsidies. In particular, it is estimated that Doosung Telecom, the No. 1 company, has spent 400 billion won in marketing expenses alone over the past four months, thanks to which the decline in market share was the smallest among the three competitors.”
4 billion.
Since the number of subscribers did not increase, the money would lead to losses, pouring it out without hesitation…
After all, Chairman Yeo-beom Koo is not a good person.
However, no matter how strong it is, it would be burdensome to keep pouring such an amount of money to simply defend against the cancellation of the contract.
It was necessary to keep the market mood in this way.
“It’s a subsidy…well, it’s the only way to fight our D-Pawn. However, digging does not yield any money, and although we are supporting ourselves with the money we have earned so far, there will come a time when that will reach its limit. Until then, do not delay the offensive.”
Executive Director Lim put on a look of trouble at my words.
“..It’s a shameful thing to say, but we also spent 1.2 trillion won in marketing expenses over the past 4 months alone. It costs three times more than Doosung, and maintaining this level may put a strain on management.”
“It looks like we’ve spent more than Doosung, but it’s not. Even though Doosung spent 400 billion won, the number of people decreased by 600,000, but the number of us increased by 3 million. Most of these 3 million people are 4G subscribers, so the quality is very good. ARPU (Average Revenue Per User) is 1.5 times higher than competitors’ 3G subscribers, and more than double that of 2G. Marketing costs may be high in the moment, but in the end it will lead to huge profits.”
“I’m not saying it’s wrong, but that’s the problem right now. Enormous investment is being made to enter the US market, and marketing expenses are also…although the number of subscribers is increasing and sales are steadily increasing, there is more money going out, so the funds are already at a risky level.”
“So, you just need to have enough money to pass it on right now, right? You can get it all back within a year or two anyway.”
“Can you survive with 3 trillion won?”
“If there is a third group, we are asking if we can continue that offensive.”
Lim nodded her head with a bewildered look on her face.
“..3 trillion is enough. But where are you going to get that big sum from? Haven’t you already attracted more than 10 trillion won from the parent company, Damoye, and invested in building 4G infrastructure in the US?”
“I have a non-drying chemical called Yu-Hwan Bank.”
Executive Director Lim let out a sigh of relief with a realizing face.
“Ah… Come to think of it, Yuhwan Bank is all affiliated companies.”
So far, 8 trillion won in my funds have been spent on the normalization of Yuhwan Bank.
Thanks to this, Yuhwan Bank, which was reborn as an ultra-premium bank, has a loan capacity of nearly 100 trillion won.
Although he loaned 25 trillion won for the construction of TM Display and TM Foundry Line.
There was still enough spare money.
About 3 trillions could be prepared with just one phone call.
“So, don’t worry about money and just focus on increasing your market share.”
I stopped by my hometown after a long time to meet my aunt.
“Mrs. Soon~”
“yes. Uncle?”
“I’m a little late today, Kadar. Kyung-ah, Lee Ki-bae also has an appointment with a friend.”
“okay? So, today, I will have to go on a date with Soon Ms. Soon.”
Aunt narrowed her eyes.
“date? Baby, who has never said anything like that, come suddenly, Irano?”
“haha. Don’t worry, there’s no such thing as a plan. Let’s go out at once.”
“The weather is nice, how about a walk along the Han River?”
“Han River?”
“When I was young, I went to the market with Ms. Soon, and the two of us walked around a lot, but it hasn’t been like that since my hair got a little thicker. I want to do it today.”
My aunt looked into my eyes and smiled.
“I am. I don’t know if it’s because the wind is blowing, but don’t do it.”
“like. Let’s go right now. haha.”
Thanks to the moderate temperature that is neither too cold nor too hot, the Han River promenade was crowded with people and bicycles.
Me and my aunt walked slowly in the crowd.
We talked about various topics, from childhood stories to recent business, and I sneakily brought out the words I wanted to say today.
“But these days, aren’t you having a headache or numbness in your arms and legs?”
“Sometimes I do it. But it’s been like that since time immemorial, kid? Don’t worry, it’s going to affect your life.”
“Ms. Soon is also in her fifties. How about getting a health checkup?”
“Come out? done. Fifty-twenty is still in full swing. Rest assured that there is nothing to worry about in the goalpost.”
“But… I had a dream a while ago that Mrs. Soon was lying in the hospital. I don’t usually dream very well, but I feel so bad for having such a dream. Let’s pretend to grant her nephew’s wish and just get a checkup. It is the wish of a lifetime!”
Actually, the dream was an excuse.
At the end of June in her previous life, Ms. Soon collapsed from a cerebral hemorrhage and eventually died.
At that time, I was told by my doctor that if I had only come a month ago, I would have been able to live well.
Because there was no way to know if it was a cerebral hemorrhage until the blood vessels burst.
Best to check now.
My aunt finally nodded at my repeated invitations.
“Haigoma. Why are you so persistent today? Okay. Don’t go and get tested.”
“Really? pure lady. you’ll definitely get it Cuckoo!”
# The U.S. telecommunication company Viewizon headquarters.
CEO Thomas Fisher turned to Ralph, head of strategic planning, with a serious expression on his face.
“World Telecom is rapidly expanding the 4G communication infrastructure with the financial power of Da-Yeo on its back. No matter how good the technology is, if the service is not available all over the United States, the competitiveness will be greatly reduced, so I thought that I could buy some time. This is Bourne Mobile that rents a wireless network. It’s like they’re attacking us with our infrastructure right now…it’s amazing…”
“I think I understand a little bit why Mr. Kang succeeds in every business he touches. There are no gaps from start to finish… It seems like things are getting a little more difficult, should I introduce 4G communication equipment right now?”
Thomas thought for a moment, then shook his head.
“Not yet. There are still things we can do.”
“…what are you thinking…?”
“It’s not just wireless communication that we’re servicing, right?”
“Ah… are you talking about landlines?”
Viewizon was born as a landline phone service provider, so it occupied a fairly high market share in the landline phone service sector.
“Right. Due to the high mobile phone rates, there is still a high demand for landline phones. Combining landline and cordless phones to offer discounts will help keep customers from churning.”
“That’s a good idea. Mr Fisher.”
“Ralph, please make a plan to combine wired and wireless telephones and share them at the executive meeting. Although the name is the number one telecommunication operator, it is impossible to raise a white flag without a pulse.”
My friend Yoon Myung-ho, who was in Japan, a mixed martial arts champion, suddenly came to Korea.
I got a call from him and headed to a pub near the office.
As soon as Myeong-ho saw me, he held out a glass of wine.
“Take a drink.”
“..What’s this? Have you stopped drinking?”
Myung-ho chuckled.
“Why are you quitting this good thing? Hurry up for a drink, ma’am.”
Well, the atmosphere is not serious.
I asked bluntly.
“Hey, what happened to you in Japan?”
“..what happened. I’m a human too, but there are times when I just want to drink.”
“Stop talking nonsense. When you say something nice, say it quickly. If you do any research, everything will come out.”
In the end, he couldn’t win my eyes and started to confide in me.
“The truth is, these days, Pride, the martial arts group I belong to, doesn’t hold my matches.”
“why not?”
“The reason I’m putting this out is that I’m so strong that I don’t have any opponents to compete with, and it’s nonsense. I think I just got into trouble because I beat a Japanese player in the title fight. At that time, my opponent, Tetsuya, was a player who was paying attention and pushing me in pride. I thought that it would be natural to not deserve it, as all the work I put into it was in vain because of me, but I didn’t expect it to come out so disrespectful…”
“what? No, what kind of children do you have? Hey, let’s leave there and go somewhere else.”
Myungho laughed bitterly.
“Pride is the biggest group on the floor. The other groups are small, so there are few spectators for the game, and the treatment is just okay. If you’re going to play somewhere else, you’d better just retire and set up a gym.”
“That is your opinion. How is America?”
“America? … Maybe, UFC?”
Ultimate Fighting Championship (UFC).
It was created starting with an irregular match held in Colorado, USA in 1993.
It is a mixed martial arts competition and also the name of the group.
It later grew to become the world’s largest mixed martial arts competition.
“yes. The American sports market is huge.”
“Um…the market in the US is large, but mixed martial arts are almost dead…”
“Why did mixed martial arts die?”
“I got banned for being too violent.”
Ah, come to think of it, I think I heard that the UFC is going through a tough time around this time.
“okay? Then it will be better.”
“Are you okay? what?”
“I’ll save the UFC properly, so you should go to the military right now.”
I was thinking of taking this opportunity to acquire a stake in the UFC and grow it properly.
It was a job for Myungho, and at the same time, it was a job that benefited me as well.
UFC president Roy White was a man of great business sense, but he must have been struggling for a while because he didn’t have the money by now.
After all, I knew that Roy was building the UFC into something worthwhile to be valued at over $4 billion.
This was a good opportunity to get a stake in a promising sports organization called UFC with a small investment.
“..you want to go to the army?”
“okay. After all, it’s hard to procrastinate any longer because of your age.”
The name was muffled.
“It’s so easy to talk to. Hagisa You’re going to get a doctorate, so you don’t have to go to the military as a special military service right? A disgraceful child.”
“What kind of bullshit is that? I’m going too, ma’am. It should be another four years.”
The loan repayment term from the time store was 10 years, and now there are 4 years left.
Myungho looked at me with surprised eyes.
“Are you going to the military? why?”
“I said we should be comfortable for a year or two, but there is a possibility that we can curse each other from generation to generation. It’s better to just go without tricks and come back.”
“I don’t understand bastard… how do you do that on your own and save the UFC?”
“There’s a way for everything, so you’re taking good care of your body. Don’t drink alcohol like this.”
Myeongho rolled his eyes a few times and looked at me.
“..are you really confident that you can save it?”
