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This Is How I Became a Chaebol Chapter 53

053: Higher, farther (until here, it was free)

“Oh, oh, oh!”

“Container #8 first! No, no, not number 7, number 8 first. okay! okay! it!”

The port now has a decent look.

Since more than 20 caissons covering the top were already lined up in the sea, the LST no longer needed to raise its hull on the sandbar.

When the ship was brought to the breakwater and loading dock and the container was unloaded with a crane, the trucks quickly flew to the land.

“President Jin Dal-rae, is the port construction going well?”

“Do not worry. It is accelerating day by day.”

In a way, it is natural.

It’s because it’s difficult at first, but it’s repetitive work, so if you pretend, you pretend and move.

Moreover, our employees are speeding up to do as much work as possible while in Vietnam.

Because I said that I would go back to Korea after only one year.

“Hey~ Silver!”

“Howdy!”

He waved to Silver on the roof in the distance. The boat was coming in, so he was giving instructions over the long walkie-talkie.

After being promoted to master, he works even harder.

“Haha, thank you for welcoming me.”

“uh?”

I waved at Silver, and someone smiled at me.

It was a blonde white man.

It was kind of funny that the blonde hair was gourd-shaped.

“Are you the boss? My name is Phil Knights of Blue Ribbon Sports (BRS).”

“Ah, Mr. BRS.”

My heart was beating like crazy.

When I asked what company BRS was, it was the predecessor of Nike.

The name Nike is derived from Phil Knights’ Knights.

Also! Even in the 1960s, there were professional sportswear makers. No, because there was a marketing company.

It won the best card among marketing companies.

“Hey, it’s really hot here. I feel like jumping into the sea and wanting to swim.”

“Come on, Phil. Let’s have a cool Coke in the shade.”

I casually took Phil Knights to the beach in Area B.

It’s less luxurious than the beach in area A, but the view was awesome.

A large work tent was set up, so there was plenty of shade.

gulp. gulp.

“Haha, that’s good. That’s really cool.”

“At times like this, having a hamburger would be perfect.”

“Have you ever traveled to America?”

I did quite a bit in my past life.

Whether it’s a business trip with your boss or a business trip to entertain buyers.

I still can’t forget the shock of having dinner near the Golden Gate Bridge on my first overseas business trip to San Francisco in the ’90s.

In the meantime, it was a business trip that I managed to get through exaggeration, even though I was in a popular group in Korea that sends overseas business trips well.

The Golden Gate Bridge, which I had only seen on postcards, unfolded in front of my eyes, and it was truly an art.

I was even proud of myself when I thought that I had worked really hard and even traveled to the US with company money.

I was enjoying the sunset over the Golden Gate Bridge in a happy mood, and right next to me was a white couple eating with their children.

It was definitely a peaceful scene, but for some reason, I felt my pulse murky and relaxed.

Should I say Hyunta has come?

I was so envious of a very ordinary American living so well in a very beautiful place.

‘Why am I so thrilled by the sight by the bridge where only Americans come out to drink in the neighborhood? Why does the air in my neighborhood smell of soot, and why does my house have to be a private house of only 18 pyeong?’

The only reward for working non-stop until your mid-30s is imitating a postcard at an American restaurant.

It was only then that I realized that someone was earning tens of billions of dollars just by drawing a childish billboard at a bus stop in San Francisco.

I felt it was unfair.

Why does the value of effort change just because the place of birth is different?

As soon as I thought of that, the sunset over the Golden Gate Bridge that had been so touching turned into a nonchalantly crimson sky, and I couldn’t taste anything from the luxurious and ethereal San Francisco crab dish.

Perhaps it was then.

That was when I felt that my previous life was doomed.

I tried my best to pretend I didn’t know, but I don’t know if I felt that the big group was shaking.

I should have realized it sooner, or I should have never realized it my whole life.

“Woo boss?”

Phil Knights awakened my thoughts.

I sank below and rose to reality.

I will never again remember that time in my previous life.

“Ah, yes. When it comes to traveling in the US, there is no place I haven’t been to. By postcard.”

“ha ha ha! You see.”

“You want a collaboration?”

“Yes, I immediately felt it when I saw your jungle boots. The only company that can turn my special idea into a real product is Daedae Unemployment.”

Phil Knights put out his hand-stained jungle boots in front of me.

“A special idea?”

“Yes, I am a businessman now, but I did some running in college. How can I run faster? No, could it be more enjoyable when running? I always thought about it. Then a brilliant idea came to me.”

Phil Knights was a former track and field athlete with an unusual career after earning a master’s degree in business administration.

I am well aware that he is an aristocrat who frequently appears in the training courses of mainstream groups that emphasize marketing.

Besides, the fact that I didn’t know that Nike’s predecessor was BRS was even more amazing.

“Let’s make spikes out of rubber instead of metal on the outsole. What, such an idea?”

“… Hehehe… Boss Woo… How?”

Phil Knights couldn’t keep his mouth shut.

don’t be surprised I’m educated on how you succeeded.

Daesei Construction employees were also given marketing training that had nothing to do with construction, just because they were members of the group.

It was a boring and absurd education then, but now I really pray for gratitude.

thank you Daesae training center staff.

I am very, very grateful that I used similar Nike marketing materials as training materials by Ctrl+C, Ctrl+V each time.

“Isn’t that what everyone thinks? Even we are constantly studying the pattern of the soles of military boots. What about track and field athletes?”

“But rubber spikes…”

“Shock absorption and propulsion are fundamental to any shoe. It’s not just limited to sneakers.”

I made a mischievous face.

“You have such an idea, so why aren’t you releasing a product like that yet?”

“What is the reason for giving it up? Our resources are limited, so why launch an unmarketable athletic shoe for a larger market?”

“There is no marketability. You can sell it expensive.”

“If possible, we should sell it at a high price and sell a lot.”

“You can sell a lot. After it becomes popular for athletes, it is sold as regular sneakers without the spikes.”

Phil Knights was busy adjusting the dishes to my words.

It’s urgent.

At this time, Nike was also in its infancy, so it was only natural.

Sooner or later the time will come to become the Gap of Gap, but the Phil Knights don’t know that…

Looking at Nike, which had been looking for a manufacturer as if begging, and seeing that it continued to grow, it seems that the genius of marketing was a genius.

The patented technology, which was a weakness, was taken away by hitting the back of the Japanese company.

Nike in its infancy entrusted the production of sneakers to a Japanese company, and the business went well, so later, with the US Patent Office on its back, it swept all the patents.

Even though Japan searched development warehouses and showed early samples of collaboration with Nike, the US court sided with Nike.

It’s not a Japanese company’s own development technology, it’s just a simple implementation of Nike’s idea.

It was the same thing that our country was also used.

After setting up a joint venture and using it as a manufacturing base, they skipped manufacturing patents and ended the contract like a knife.

“It was said that the head office telex wanted a joint venture, but are you really thinking of requesting development from us?”

“Aside from rubber spikes, we can provide you with any other crazy ideas.”

“I’ll give you an idea, so you’re telling me to spend money, make a product, respond to claims, and take stock if necessary?”

“……”

“I can come up with ideas like developing outsoles that spring like springs, cutting the weight of shoes in half, or developing shoelaces that automatically tie at the touch of a finger. I’ll give you a million dollars, you make a product like that and bring it to me.”

“… how do I make a product like that?”

“You thought that was a new idea and you thought you would let me know?”

A company that originally went all-in on marketing is like that.

In hard work, they get lost and only take the fruit.

Practical skills are taken away just because they came up with a trivial idea first while doing nothing.

Backed by capital and legally.

I don’t fall for scams like that.

“……”

Knights only drank Coke to see if his stomach was burning.

“Looks like you really meant it. You are doing too much.”

“You make it exactly 50/50. It would be meaningful just for a Korean company to enter the US.”

That’s right.

I didn’t kick you out because I want that too.

You know that, so I’m sitting in the front even if I’m sarcastic.

“Let’s do it 8 to 2.”

“If it’s like that…”

“It’s a lot of concessions. Instead, we implement all your ideas. Rubber spikes, spring soles, sneakers as light as paper, and even laces that can be tied with a single gesture.”

“!!!!”

“Of course, not right away. Except for rubber spikes, other items will take roughly two or three years.”

This is a polyurethane-based material.

We need to go back to the mainstream chemistry and develop it.

“Is it really possible?”

“Is it really possible? Did you try to say something you didn’t even believe was your ID?”

“Do you collaborate? Even 8-2 is good.”

you’re funny Who do you like to collaborate with?

Are you going to bow down now and raise capital later to fight for your stake?

All I want is surrender, Phil Knights.

“Knights, this is not a contract that can be easily glossed over as 8-2. We need faith.”

“Faith?”

“Faith that we will not betray each other. I’m tech, you should help each other with marketing. We need a contract to keep us from sticking knives in each other’s backs.”

“A contract that cannot be stabbed…”

I need the marketing skills of Phil Knights.

But what if you get betrayed?

“I am a person who knows nothing but technology. I want to believe in your marketing skills. Convince me with your contract. So that we can only cooperate while admiring it.”

I really want to collaborate with you.

You need a mindset that understands the American culture that gives away face and honor for money, is not ashamed of all sorts of noise marketing, and is not afraid to lobby politically to change the dress code for Olympic marketing.

It means that I am absolutely lacking in ability.

“ah! Not just sneakers. Let’s do our sportswear together.”

“Sports wear?”

“When my skills are combined with your marketing, the day will come when sportswear becomes fashion. What if you could make clothes that would not show wet marks no matter how much you sweat?”

“!! It’s a great skill.”

“Remember. Our trend is anything is possible. We have been waiting for someone with marketing skills like you to enter the US market.”

Phil Knights was dazed.Read at noblemtl

Just then, the setting sun caught on the sea.

The setting sun in the tropical sea makes the sky red.

It is the color of greed.

I asked the store clerk in Area B to bring me a cup of Jack Coke and left.

Nine out of ten Phil Knights will come with a contract I can agree to.

Because your ability to seize opportunities is the best in the world.

In the end, you will try to coexist with me.

Dreams are meant to be dreamed like that.

Phil Knights, lucky to know.

To have a partner like me.

***

“Hey CS. Where?”

Mark called and stopped me on my way to the site.

Since you’re smiling, it seems like something good has happened.

“Where are you, I have to go to the runway. The first quadrant will be completed soon.”

It was like completing a quarter of a lozenge.

Even with that much, An Khe and Quy Nhon were connected right away, and the bomber was able to take off and land.

Lieutenant Colonel Gothel is also taking care of it with his eyes wide open, so there shouldn’t be any mistakes.

“Well, that comes first. Anyway, I know this is good news.”

“good news?”

“I admit that Koreans are smart, but this result was honestly surprising. Six of them passed.”

“Uh, you mean you already got your license?”

“yes. Here is the list of successful candidates.”

Mark gave me a list.

「War reserve supplies supply maintenance license」

「Yeon Guk-hwan, Shin Jung-do, Joo Young-gil, Yu Yeok-geon, Seon Bong-seok, Kang Cheol-san, a total of 6 people.」

Oh, Professor Joo is in third place.

It was true that you worked hard at the repair base.

Anyway, 6 people, it was just right.

New York, Singapore, and overseas branches need to be put in one by one.

Isn’t the Knights coming with a contract sooner or later?

Maybe three or three days?

It was because he was already wrapping his hair at the beach and signing the contract.

When Knights go back to America, let’s spend it together.

If you pass, you will do well.

If you have passed the written test as well as the US Army mechanic test, which is done one-on-one with the test supervisor, your language communication skills and sincerity are excellent.

If you pick out the best talents sent by the president like this, you are really picking a real exhaust.

Let’s fly higher and farther together.

This Is How I Became a Chaebol

This Is How I Became a Chaebol

나는 이렇게 재벌이 되었다
Score 8.8
Status: Ongoing Type: Author: Released: 2022 Native Language: Korean
A return to the romantic era. It was also called the Age of Success and the Age of Ambition. Textiles, oil refining, machinery, shipbuilding, and automobiles will all be taken over. Beyond chaebol, he will become a legend.

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